Updates from Nagaland

Tuesday, September 2, 2008

You may have already seen the two-part interview with Grace Collins in the “CSI Productions” tab of the website (if not, then I encourage you to watch it). I spoke with Ms. Collins recently and it sounds like she has been busy since that interview was filmed.

One “soft multi-track diplomacy” campaign she is working on is modeled after none other than her pet cat Malcolm. A strange suggestion to be an ambassador of Nagaland for sure, but her reasoning is sound. As a cultural diplomat, it is Ms. Collins’ job to share the culture of the Naga people with the seemingly apathetic American public. One medium she has chosen to spread news of the plight of the Nagas is YouTube.

Videos have previously been posted on YouTube about Nagaland, but unfortunately it seems the nation is a victim of its own obscurity—searching YouTube for “Nagalim” yields only 90 videos. Searching “Nagaland” brings in a bit more: 304. Searching “cat,” however, has very different results. This was why Collins’ decided to use her pure-bred Blue cat Malcolm to star in a three-part drama that will expose the problems the Nagas face at the hands of Indian officials enforcing the Armed Forces Special Powers Act. “I can’t afford a celebrity,” she said. “But on YouTube you can make anyone a celebrity.” The Malcolm Project will also attempt to tap into the multi-billion dollar pet fashion industry to raise money for orphans of Nagalim.

“Food, culture and art is the best way to create awareness, then comes interest, then comes action.” And it seems to be working. The first video of the Malcolm Project has been viewed more than 370,000 times, whereas the first video that comes up when searching “Nagaland” has only been viewed around 3,800 times.

In addition to the pet industry, Ms. Collins’ work has brought her to the culinary industry, making a Naga cookbook that will also tell a compelling story of the people of Nagalim. It makes sense considering how important food is to the identity of any given culture. It also makes perfect sense given the controversy of the Naga Jolokia pepper. Native to the Naga territory, it is the hottest chili in the world. Ms. Collins has even had the unfortunate opportunity of tasting it first hand. “I didn’t realize how horrible it would be until I tried it,” she said. “I took this big bite of it and my lips turned so bright red it looked like I had lipstick on. The next morning my whole hands broke out.” The main controversy of this chili is two-fold—on one hand are the alleged reports of Indians using the pepper as a torture device by making victims eat massive amounts of them or having their skin burned by forced exposure to the chili that normally requires gloves to handle. On the second hand is the controversy over whether the chili pepper belongs to the Nagas or the Indians. This is directly tied to the human right to self-determination of the Naga people: whether their land and their culture are their own, or whether they are just a part of the Indian territory.

“If you look at the UN definition of a nation, the Nagas meet all of the categories,” Collins said. So why are they still being denied independence?

Click for more information on the Malcolm Project

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